National Bank of Malawi (NBM) plc has given K2 million to the Chartered Institute of Marketing (CIM) Malawi Chapter for their annual lake conference slated for next month.
NBM plc Business Development Manager Wezi Mwazani said during the cheque presentation ceremony in Blantyre on Thursday that the conference comes at a time when the world is grappling with the effects of the Covid-19 pandemic which has distracted businesses and way of life for people.
“The conference is built on the theme ‘Business Agility in the Face of Disruption’. You will agree with me that this theme resonates well with what we have experienced globally since early March this year, when the Covid 19 pandemic initiated social restrictions and lockdowns, resulting in disruption of lives and economies world over. In the face of this, businesses must remain agile and implement recovery strategies.”
“As the Bank of the Nation, we feel both the conference and the CIM grouping offer an opportunity for Marketing and Business Unit staff to network with like-minded individuals and gain practical insight on industry best practice. This is highly important at a time such as this, when we are still grappling with the effects of the Covid-19 pandemic,” explained Mwazani.
She said the Bank will additionally have staff representation at the conference to ensure that the revolutionary ideas that will be discussed in Mangochi are brought back NBM plc and are implemented for the benefit of the Bank and its customers.
CIM-Malawi Chapter president Golden Banda thanked NBM plc for the donation saying the bank has been helping the grouping for many years.
“We are very grateful for this donation. It will help us to have a successful conference because we have invited people from other countries and it will be more like an international conference,” said Banda.
He said the annual lake conference will be held conference from 26th to 29th November 2020 at Sunbird Nkopola in Mangochi and Vice President Saulos Chilima, a marketer by profession, is expected to give a keynote address.
By Mc Donald Chapalapata, a Contributor